– Former FIS Cross-Country Race Director Jürg Capol recently entertained questions during an exit interview with FIS News. After nine years in the position, the new nordic director at FIS Marketing AG discussed what’s in store for the sport, and why it will succeed despite being its inherent sex appeal.
“Cross-country skiing fits very well in the modern age,” Capol said. “Active lifestyle and fitness belong to a successful manager’s image in today’s world, and cross-country stands for well-being and also covers the ecological aspects. Of course, the competitions represent the side of hard-core endurance sport activities.
“I have to say, cross-country skiing still has a conservative image in many countries so one of the challenges might be communication to better demonstrate the core values, including that cross-country skiers are the fittest winter sport athletes with a high sex appeal, having six-packs and so on.”
At the same time: “The cross-country skiing community is very open-minded,” he added. “The new cross-country generation is young and looking forward to development. There is a great base for good discussion and decision-making also in the future.
– The Norwegian Ski Federation locked up a two-year technology deal with Garmin on Tuesday, which means all national team athletes will soon get GPS sports watches, the Forerunner 610 or Forerunner 910XT. Athletes will use the watches to log data and share it with their coaches. Because Garmin is so tied into the technology of its products, NSF team director Åge Skinstad told Langrenn they reached an agreement that met their needs. However, the team’s watches will be off-the-shelf versions rather than customized, and valued at around $400 US dollars.
The deal also means more green for Norway’s ski association as it surpassed $60 million NOK ($9.8 million USD) in sale agreements for the 2012/2013 season, according to Skinstad. In the last four to five years, the NSF has tripled its income in this department.
– The third stage of the upcoming Tour de Ski will take place in Dario Cologna‘s hometown, Santa Maria Val Müstair (Münstertal), Switzerland, which seems fitting for the man that’s won three of the Tour’s six titles. The Tour will begin with two stages in Oberhof, Germany, then move to Switzerland for Cologna’s homecoming at the freestyle sprint on Jan. 1, 2013. For a complete World Cup schedule, which includes the Tour from Dec. 29-Jan. 6, click here.